Held at Wandle Park on July 16th, Croydon PrideFest provides a platform for every part of Croydon’s LGBT+ community to be visible, to raise awareness of LGBT+ issues and campaign for freedoms that will allow Croydon’s LGBT+ community to lead genuinely equal lives in the borough.
The aim is to promote equality and diversity and to eliminate discrimination on the grounds of sexual orientation or gender.
The Croydon BID logo was adapted by us to promote Pride, utilising the Rainbow, representing the 6 pride colours and we utilised the pink taken from the Croydon BID pledge colour palette as an accent colour for all the deliverables as it perfectly reflected the bright, energetic colourful nature of the event.
Simple and effective crowd barrier covers demonstrated Croydon BID’s support for Croydon PrideFest and helped promote and cement their relationship with the event. These were particularly visible at the main event in Wandle Park.
The main event catered for the many different diverse needs of the audience and included:
- A large format stage which was the prime focus for the event
- An impressive line-up, including Soju from RuPaul’s Drag Race Season 11
- More accessible facilities for those with hearing difficulties, including British Sign Language interpreters at the main stage disabled loos
- A same community focus – Croydon PrideFest is for the LGBT+ community, by the LGBT+ community which sets us apart from other pride festivals across the country
